MoreLife is a fantastic business – working to give people more health, energy and ultimately, more life! The business needed a refresh though and MoreLife were looking to give their brand and their website a fresh new look. There were no complex integrations but they had a lot of information they wanted to be able to display on the website, in different formats. They also had big ambitions for the MoreLife brand and the website needed to be able to scale with them. One of the main issues with the previous website was the lack of customisation options and the restrictions around adding new pages and content – understandably, they wanted to get around that.
It made sense to go with WordPress due to its great flexibility and blog functionality, plus there was no integrations or ecommerce functionality required. We carried out a discovery session to understand what competitors were doing, likes and dislikes, the target audience, tone of voice, and much more. Without know what content was going to specifically be included on the site, it was tricky to design pages however so instead, we designed a number of key pages along with a single page that included all the components / functionality we were proposing to build on the website as these could be used anywhere on the site. Following this, the build went very smoothly and was done in no time at all as most of the pages were set up as we went along populating the site with content. Overall a well built, simple but very nice looking website that MoreLife were thrilled with!
Be seen, be great.
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